Archive for the ‘Press Review’ Category

24
Aug

More and more purpose-driven social enterprises are trying their hand at distributing life-changing products by having the poor pay for them. To attract customers, they usually start with mild marketing campaigns such as promotional events and passive distribution. When these attempts fail to get the job done—as they often do—they revert to active selling. Many […]

read more
10
Mar

Setting up a sales academy is certainly an attractive option for many organizations. In order to make it work, leaders must diagnose the sales problems first and then design their own selling framework to serve their customers. Dr. Roy Whitten and Scott Roy discuss the key factors to consider when training your own salespeople. Please […]

read more
15
Dec

December 2016 The International Journal of Sales Transformation,  Issue 2.4 The biggest problem many salespeople have is that they just don’t listen well enough. How to prepare, execute, and learn from a new way to listen. Please click the link below to access the article. precision-listening_ijst-issue-2-4 Reproduced by permission of the International Journal of Sales […]

read more
15
Sep

September 2016 The International Journal of Sales Transformation,  Issue 2.3 Dr Roy Whitten and Scott Roy discuss what to do before the pitch and how to do it. This is called the “art of discovery”, arguably the single most critical component of the selling process. Please click the link below to access the article. the-art-of-discovery_ijst-issue-2-3 […]

read more
12
Aug

Most companies fail to accurately measure the impact of their sales training programmes in a way that can lead to sustained improvement in performance. Let’s take a look at why measuring sales training is so difficult, what it takes to get it right, and explore one method that we have found to be effective.

read more

Recent Posts

paged
Loading posts...
link_magnifier
#878787
off
fadeInDown
loading
#878787
off