Building momentum with sales: Our CEO Scott Roy on the Mission to Scale Podcast

The use of sales tactics is often seen as an antagonist of social impact, when in fact it can be an ally. Our CEO Scott Roy recently joined Spring Impact’s Mission to Scale podcast to talk about how social entrepreneurs can become effective sales leaders. 

In conversation with host and Spring Impact founder Dan Berelowitz, Scott shares how to become better at selling and managing a sales team, how to apply our method DQ Selling® when fundraising, and why becoming good at selling will enable organizations to scale and have a greater impact. 

Touching on many aspects from his book Sell Well, Do Good, co-written with Roy Whitten, Scott appeals to leaders in the social sector to consider selling as a key tool to scaling their organizations. He says: “I just really want people to embrace selling for what it can be. If you sell well to do good, then what happens is that you build momentum. But if you sell poorly or just adequately, then it never helps you to create the momentum to carry you over the top, to cause people to just flock to you or invest money in you. With sales, if you do it really well, it will help you to go right to the moon!”

You can listen to the podcast episode here.